Introduction
As an administrator, have you ever wondered what makes your
organization tick? Have you ever tried to implement a change that seemed
to be logical and in the best interest of everyone, only to be met with
total resistance? The answers may lie in organizational culture theory.
In this article, I will briefly describe the concept of organizational
culture and why it should matter to program administrators. I also
suggest possible methods for determining an organization’s culture and,
finally, explain what organizations can do with this knowledge once they
have it.
What Is Organizational Culture?
According to Schein (2010), organizational culture is defined as
…a pattern of shared basic assumptions learned by a group as it
solved its problems of external adaptation and internal integration,
which has worked well enough to be considered valid and, therefore,
taught to new members as the correct way to perceive, think, and feel in
relation to those problems. (p. 18)
If we assume this definition to be true, there are many
different threads that must be examined to completely understand it.
First, there is “a pattern of shared basic assumptions” to consider.
Schein (1990) tells us that these assumptions are actually underlying
assumptions that are most often so well ingrained that organizational
members are not even aware of their existence. The assumptions manifest
themselves in the behaviors of the group and covertly guide the group’s
approach to problem solving, leading us to the second part of the
definition. All organizations must learn to adapt to outside pressures
and changes, as well as learn how to integrate new members, and these
patterns of assumptions guide these processes. However, in order for an
assumption to become permanently integrated, there must have been
positive outcomes related to this behavior at some point. Finally,
culture is disseminated by passing these underlying assumptions on to
new group members through training or other group interaction, thereby
completing the organizational culture process.
The Effect of Organizational Culture
Organizational culture is arguably responsible for an
organization’s hierarchy and system of management, the atmosphere of a
workplace, daily routines, and an organization’s reaction/response to
change, including the success or failure of change initiatives. It is
important for organizational leaders to have at least a minimal
understanding of organizational culture, because, according to Schein,
“culture is ultimately created, embedded, evolved, and ultimately
manipulated by leaders” (2010, p. 3), and though leaders do have some
control over culture, they can also be bound by it, so knowledge of the
culture can help to “specify what kind of leadership will be acceptable”
(p. 3) and ultimately most effective.
Organizational cultures are highly varied and some cultures are
more stabilized than others depending on their longevity and perhaps
the field in which they fall. Despite this variability, most
organizational cultures are similar in that they provide a sense of
comfort to their members. According to Schein, “once a group has learned
to hold common assumptions…the anxiety that results from the inability
to understand or predict events happening around the group is reduced by
the shared learning” (1990, p. 111). In other words, organizational
culture provides an unconscious guidebook of patterned responses for its
members that allows them to better respond to new and potentially
unsettling internal or external phenomena. If a leader tries to
implement something that conflicts with the accepted patterns of
behavior, he or she may very likely be met with resistance.
How to Define an Organization’s Culture
Defining an organization’s culture can be a difficult process
and one that must be undertaken very carefully. In attempting to define a
culture, leaders run the risk of oversimplifying something that is
highly complex and made up of many intricate and often elusive pieces.
However, having an idea of at least some of the defining characteristics
of the organization’s culture can provide useful information on how
best to lead it.
There are many ways to study organizational culture. If your
goal is major change, the best way may be to perform a comprehensive
ethnography. This often involves hiring an outside consultant to observe
the day-to-day operations of the organization as well as conduct
interviews with employees. From these observations and interviews, the
ethnographer can then draw conclusions about the culture of the
organization. The problem with ethnographies is that they can be very
expensive to conduct and that they can have a big, sometimes
unintentional impact; when someone from the outside comes in and spends a
considerable amount of time at an organization, employees will expect
and maybe even fear the results.
A more cost-effective and potentially less invasive approach is
to conduct a culture survey. Culture surveys or questionnaires are
typically distributed to all employees of an organization. Based on the
results of these surveys, an organization can be placed within a
typology. Typologies have advantages and disadvantages. Typologies are
useful in that “they attempt to order a great variety of different
phenomena” (Schein, 2010, p. 158), but putting boundaries on an abstract
concept like organizational culture can be limiting and risky. By
narrowing the concept of culture, important considerations may be
missed.
However, if approached the right way, culture surveys can be
very useful to leaders because they are based on employees’ perceptions
of the culture. Understanding these perceptions is helpful when
developing change programs. For example, if most employees think
positively about an aspect of the organization where changes are being
planned, administrators will need to approach this change cautiously.
Additionally, culture surveys can be helpful when two different types of
organizations are merging their operations, such as when a university
brings in an outside corporation to run a pathways program. Knowing how
each unit thinks and operates (corporate versus academic) may help when
attempting to combine operations into a new shared culture.
One example of a culture survey is the Organizational
Description Questionnaire (ODQ)® developed by Bass and Avolio (1992).
This survey measures whether an organization is more transactional or
transformational in nature. Transactional organizations place a strong
emphasis on formal agreements and procedures, have a heavy focus on
management versus leadership, and allow for little decision-making on
the part of the employee. Conversely, transformational organizations
emphasize vision, values, and fulfillment; place a stronger focus on
leadership than management; and encourage employee decision-making. Most
organizations have both transactional and transformational tendencies,
and determining the extent to which an organization is more
transactional or transformational can be very useful for administrators.
When using the ODQ®, it is given to all members of the organization
and, from the results, organizations can be placed into one of nine
typologies. For example, an IEP I recently studied fell into what the
ODQ® terms the Moderated 4I’s category, which means that this
organization is mostly transformational while at the same time
moderately transactional. In other words, they focus on vision, values,
and fulfillment, but often move toward more formalization of agreements
and procedures.
Using the Information From a Cultural Analysis
As I mentioned earlier, a cultural analysis can be a very
useful tool for a leader. However, leaders should not study culture just
for the sake of it. According to Schein, “Assessment makes sense when
there is some problem to be illuminated or some specific purpose for
which we need information” (2010, p. 177). A better understanding of the
culture may help leaders identify areas of discontent that need to be
shored up, or to understand the best way to proceed with a change
project.
To provide a more concrete example, I will refer back to the
transformational versus transactional typology. When implementing a
change initiative in a transformational organization, success is more
likely if everyone in the organization is given the opportunity to
provide comment or input at the beginning and at various other points in
the process. Additionally, explaining the overarching purpose and
vision behind the change process would be helpful. In transactional
organizations, providing a very clear outline of steps and procedures
for implementing the change process would likely make the change
initiative more successful, and it might not be necessary to seek
employee input.
Conclusion
In this article, I provided a brief overview of the complex
topic of organizational culture. While a culture analysis of an
organization will not provide a panacea for all its problems and should
only be done with a specific purpose in mind, it can be very useful when
considering a change initiative or for learning employees’ perceptions
of the organization.
References
Bass, B. M., & Avolio, B. J. (1992). Organizational Description Questionnaire: Manual, instrument,
scoring guide. Menlo Park, CA: Mind Garden.
Schein, E. H. (1990). Organizational culture. American Psychologist, 40(2), 109–119.
Schein, E. H. (2010). Organizational culture and
leadership (4th ed.). San Francisco, CA:
Jossey-Bass.
Dr. Elizabeth Gould is an assistant language
specialist at the University of Kansas Applied English Center, where she
has been on faculty since 2011. Her duties encompass a mix of teaching,
research, and administration, including facilitating CEA accreditation
efforts. |